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What we can do for a new brand of cigarettes is not going to be someone else's ad." Since "filtered cigarettes (were) sissy," Burnett and his team brainstormed with Marlboro to develop a more masculine marketing campaign

[34] There was particular criticism of Jones over his conflict with head coach Jimmy Johnson, as Jones "wanted Cowboys fans to know he had helped build those Super Bowl-winning teams", while "Johnson insisted that he made all of the personnel moves" because he had the final say in football matters and refused to relinquish this power

Sears, Cynthia

It was only in 1999, 70 years after Lickints first study, that the Philip Morris tobacco company acknowledged that, There is an overwhelming medical and scientific consensus that cigarette smoking causes lung cancer, heart disease, emphysema and other serious diseases in smokers. Today, while its use has diminished considerably in industrialized countries, continuing tobacco use is having a devastating effect on the health of the Chinese population

In non-smokers emotion-relevant areas (e.g